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Moving More People Without More Lanes: A 21st Century Highway Plan
Bill CramerNovember 5, 2015
Stories
In a column last month, Washington Post columnist Robert Thomson, a.k.a. Dr. Gridlock, makes a great case for high-occupancy toll (HOT) lanes as a 21st-century plan for moving more people without building new highway capacity. Thomson wrote the... Read More
Crisis Communications: Tell the Truth, and Show Your Humanity
Bill CramerNovember 3, 2015
Stories
When a tolling agency or any other business is facing a crisis, a bit of common sense and humanity can go a long way. That was one of the main takeaways when Bruce Hennes and Howard Fencl at Cleveland-based Hennes Communications, delivered a crisis... Read More
Data is critical to delivering the right messages to the right customers at the right time
Bill CramerOctober 28, 2015
Stories
Every tolling agency is committed to understanding what its customers need and want. But agencies that haven’t yet tapped the power of Big Data are probably getting a far less complete picture of those customers than they otherwise would. At IBTTA’s... Read More
Social Media Lights Up for IBTTA’s New Media, Communications and HR Workshop
Bill CramerOctober 22, 2015
Stories
IBTTA’s New Media, Communications and Human Resources Workshop lit up Twitter and Facebook while participants were onsite in Cleveland earlier this week. From crisis communications, to demystifying Big Data, to welcoming and valuing all four... Read More
The Future of Highway Funding in Uncertain Times
Bill CramerOctober 21, 2015
Stories
It’s hard enough to accurately predict future trends when you have good reason to think the recent past will predict the next five, 10, or 20 years. It’s a lot more challenging when something as simple as a nifty, new adult scooter could do its part... Read More
My day at the U.S. Capitol: Under oath about toll interoperability
October 15, 2015
Stories
Guest Blog by Tom Knuckey, IBTTA’s Interoperability Roadside Operations Subcommittee Chair No matter what state you live in, the practice of highway tolling is essential to supplement revenues for our crumbling transportation infrastructure. There... Read More
What’s Old is New at IBTTA New Media Panel
Bill CramerOctober 13, 2015
Stories
The new media panel at IBTTA’s New Media, Communications & Human Resources Workshop, October 18-20 in Cleveland, Ohio will be a terrific venue for participants to share tips, tools, tactics, and best practices for getting the most out of online... Read More
Toll Agencies Use Data to Drive Smarter Strategy
Bill CramerOctober 8, 2015
Stories
With customer data in hand, and new tools available to make better use of it, tolling agencies have an unprecedented opportunity to build stronger relationships with their customers and their employees who keep the toll facility up and running. And... Read More
High Stakes, Higher Purpose, Drives Stockholm’s Congestion Pricing System
Bill CramerOctober 6, 2015
Stories
It’s one thing to introduce the world’s first urban open road tolling system and gradually build it to perfection. It’s something else to execute flawlessly in a major metropolitan area from the first day of operation—with multiple vendors, 18... Read More
Highway Advocacy Works Best With ‘Personalized, Localized’ Messaging
Bill CramerSeptember 24, 2015
Stories
A blog post that originally appeared last spring points to the soaring opportunity for tolling agencies to tell their story directly to their customers and build public support. “People are more likely to support increased transportation investment... Read More

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