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Moving America Forward Grassroots Toll Kit

The following tools and resources can be used as is or adapted to fit your communications and marketing efforts to raise greater awareness on the benefits of tolling.

IBTTA’s Moving America Forward Campaign is building momentum and YOU can help! Read about our efforts in a letter from IBTTA Past President, Tim Stewart.

Download the Complete Toll Kit

This complete Toll Kit includes all links and resources on this page in one document.

Toll Kit


One of the simplest things to do, to get started, is to immediately place a link on your website to IBTTA’s website and to the Moving America Forward campaign page.

Educating the Media, Elected Officials and the General Public

The following tools provide you with ready to use content when communicating to the media, general public, civic groups, public meetings, etc. Download the Complete Toll Kit

Social Media

Establish a social media presence to advocate, promote and deliver key messages regarding the benefits of tolling as well as to listen to your customers and correct misinformation. Join the conversation on IBTTA’s social media sites and share your sites with IBTTA.

IBTTA's Legislative Testimony and Priorities

Review IBTTA’s legislative priorities, add them to your priorities or select language from written testimony to support your local government and public affairs efforts.

Fact Sheets and SmartMove Success Stories

The following publications are excellent support material for educating individuals about tolling. Use them as leave behinds when meeting with elected officials or local and state organizations. Have a story to talk about? Share it with IBTTA.

Fact Sheets



Add these videos to your video library on your website. Share with the media.

Share Your Stories and Ideas with IBTTA

Contact Bill Cramer, communications director, with questions, tools to add to this dynamic Kit or for advice and counsel.